Advertisers Bid for Bloggers on PayPerPost.com

PayPerPost.com has announced a new service that allows advertisers to reach out to bloggers through a proprietary self-service Internet application. The Pay-Per-Post model, or PPP, is expected to compete heavily against PPC and CPM services.

“Our service offering completely redefines the concepts of product placement, product endorsement, consumer generated marketing, buzz building and search engine marketing,” said PayPerPost.com founder Ted Murphy of his so-called “blogger revolution.” “Media companies and celebrities have been compensated for endorsement and product placement for years. Finally bloggers will be compensated for all the traffic and sales they generate when they blog about products and companies.”