Biometrics For The Greater Good :: Symblogogy

Pay By Touch ID Delivers Discounts, Rewards Recognition, Credit, & More

Consumer services has become a pretty arduous process over the years.

In order for the average consumer to take advantage of the systems and processes that support loyal and local shopping, one had to scan the local paper for coupons and clip them, carry a host of store issued loyalty verification instruments (key fobs, cards, “speedpass” RFID tags, & etc.), then get out and shop … Oh! … and don’t forget the wallet.

Wouldn’t it be nice to be recognized as if all of the stores knew every shopper by name, you know ... as if one were living in an idealized small town in “RFD” America?

One would leave the house with a list of things to buy and that’s it! No coupons and the time invested to collect them, no store cards through which one qualifies for an additional discount off of the purchase, and no wallet to carry cash and credit card by which to pay for the items one needed.

This world view scenario is available here and now and it is a world envisioned by Pay By Touch that utilizes fingerprint biometrics for the greater good!

SmartShop Express station aids in converting customers to the benefits of the Pay By Touch process.

Excerpts from the Pay By Touch website and press releases –

Pay By Touch ID Delivers Discounts, Rewards Recognition, Credit, & More

Compiled & Edited by Symblogogy