Bloggers Guilty of Kickbacks | NowPublic News Coverage

Bloggers Guilty of Kickbacks

by edeepthroat | June 21, 2006 at 11:10 pm

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After spending some time with colleagues of mine that work in the ad business in NY, it has come to my attention that many bloggers, including 'A Listers' are taking kickbacks to pimp content on their sites. Apparently, quietly behind closed doors everyone from PR firms to product companies are doing deals with everything from as small as a nice dinner, to free event tickets to actual cash. This has been going on for sometime, however, it has been an unspoken truth. I was shocked to hear just how often it is going on.

Looks like the blogging business is no different than traditional media.

Word is that there may be investigations into fraud with some of those that are repeat offenders. I am trying to find out more in terms of names and actualy amounts...stay posted.

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mtippett

at 08:31 on June 22nd, 2006

Do you have any substantial accusations here? Any evidence? Details?

Leonard Brody

at 09:24 on June 22nd, 2006

Leonard Brody

Does anyone have any verification of this? I had heard rumours before on this...but wasn't sure if they were true.

DetroitWonk

at 09:44 on June 23rd, 2006

I mean...duh.

at 10:54 on June 23rd, 2006

How is this fraud? I think it's more an issue of tactfulness, isn't it?

Leonard Brody

at 14:25 on June 23rd, 2006

Seems to be a big difference between what is marketing shwag and the give and take from other marketers vs. taking money on the sly. In mind....I hope it isn't true.