Content Management System (CMS) Made Easy. Every Website Needs One.
A client of mine for whom I was managing his internet
marketing was using a CMS package. At first look, it was really impressive. It
simplified the inventory control, shopping cart, managing multiple stores,
automatic installation and tracking with Google Analytics. All good
I asked him to edit his content and add some keywords and relevant
content on this web page and here's what he told me - it costs $40,000 to create
the page... !! I thought I had heard him wrong, mine being a VOIP phone and all
that, he repeated it. Yes, it costs $40,000.
Well, I thought, I created
my website for under a couple of hundred dollars. So I offered him a package
deal where he could get the content written, optimized and all the graphic
design and logo done at a fraction of that cost. The CMS I used -
Drupal is a wonderful wonderful CMS package. The problem is that
it is all over the place. You need to spend time and have the patience to figure
out what goes where and personally I feel it is under used.
For any business owner out there considering starting an
online ecommerce store, Drupal is the way to go.