Chevrolet Minicars: Trax, Beat, Groove

Small is beautiful. This is a surprising lesson Americans visiting the Chevrolet stand at the New York Auto Show are likely to learn. GM’s biggest brand revealed today three Chevrolet Matiz/Spark sized global concepts designed to appeal to young car buyers in urban markets. They show to the American public what Europeans already know: that art needn’t take a back seat just because the canvas is small. The highly creative Chevrolet Beat, Chevrolet Groove and Chevrolet Trax concepts drive the energy, diversity and excitement of urban life into cars that deliver good-looking fun, fuel economy and value.
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