Crowdfunded journalism - what will readers fund?

David Cohn of Spot.Us says: “We have begun to see a pattern among the pitches that do and do not get funded… The best way I can articulate it is that stories which have a concrete anchor to a geographic or ethnic community do better. Stories that are lofty, more analysis-based or consumerist tend to flounder. In short it comes down to relevance and original reporting.”