Has Will Smith jeopardized his position as "the most powerful actor in Hollywood"?
On Tuesday, the actor inadvertently let the ending of his latest film, I Am Legend, slip during a press conference in Tokyo. Yet while news of this PR disaster-in-the-making has spread quickly, the revealed plot seems to have been effectively quarantined by the film's producers and public relations ninjas.
And if Smith's past performance at the box office is any indication -- his last six films have each grossed more than $200 million -- there's little reason to doubt that the blunder will prevent I Am Legend from becoming the smash holiday blockbuster it's expected to be.
Of course, for those intent on discovering the ending of the film in advance of its December 14th release, they could always spend a few extra hours reading the Richard Matheson novel on which the film is based.
Hollywood star Will Smith had the producer of his latest film holding his head in anguish on Tuesday after the actor gave away the ending of "I Am Legend".Speaking at a Tokyo news conference, Smith inadvertently revealed the plot, prompting co-producer and co-screenwriter Akiva Goldsman to shout: "Don't give away the ending!"
Goldsman then pretended to be surprised, but it was all too late, and press handlers asked all present to keep the ending a secret, so as not to spoil it for viewers.
Smith plays a virologist fighting a man-made virus in "I Am Legend", the film adaptation of Richard Matheson's 1954 novel of the same title.
[q
url="http://www.toxicshock.tv/news/2007/12/04/i-am-legend-ending-spoiled-by-will-smith-will-now-be-changed/"]Several
news networks are reporting that the original ending to “I Am Legend”
was changed due to a leak by actor Will Smith at a recent press
conference in Tokyo. Director Francis Lawrence told Sci Fi Wire last
week in a press conference, “I don’t want to actually discuss the
ending, just because I don’t want, I want people to make up their own
minds, but maybe there’ll be an alternate version at some point.” So,
what did Will Smith inadvertently leak? Who knows… The big news is that
he leaked an ending, but I don’t think anyone has a clue on what he
leaked…except maybe a few folks in Tokyo.[/q]
[q
url="http://www.bigpictureradio.com/2007/11/will-smiths-i-am-legend-could-new.html"]Will
Smith's I Am Legend: Could a New Ending Be Just the Beginning
wsmith.jpgWell, this is a disturbing hiccup in the natural order of things.
CHUD is reporting that the new postapocalyptic Will Smith movie, I am
Legend, is getting some last minute tweaks less than a month before it
hits theaters.
By tweaks we mean reshoots, which is a sign that test audiences didn't
like something they saw. That, or even though the movie is almost
entirely Will Smith and a dog, there's still not enough Will Smith in
it to please America.[/q]
Perhaps instead of worrying about what the "Fresh Gettin' Jiggy Wit' It Prince of Bel Air" is saying about his films, we should consider the impact of what he is earning: could he be to blame for the writers strike?



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