NP Rank:
Project Working Mom to Headline Lifetime’s “The Balancing Act”
Hoboken, NJ, March 19, 2008 – eLearners.com, a web
resource of EducationDynamics, today
announced that its advocacy campaign, “Project Working Mom: Putting Education to Work,” will be featured
on an April edition of The
Balancing Act, a new television series on Lifetime dedicated to addressing the issues facing today’s
professional woman. eLearners.com, in
collaboration with American InterContinental
University, DeVry
University and Walden University,
will give away at least $2 million in full-ride scholarships to working moms.
eLearners.com,
an online resource that successfully
connects learners to online education, launched “Project Working Mom: Putting Education to Work”
to give working moms all the resources they need to empower
themselves to go back to school online to improve their lives. The effort includes millions of dollars in
full-ride scholarships, a complete searchable database of online accredited
degree programs, a comprehensive database of over $15 billion in financial aid,
a community of like-minded working moms for support, and a job search
capability provided by the fourth largest job search engine, Job.com.
Project Working Mom will headline The
Balancing Act, an original and informative daily half-hour television
series on Lifetime that empowers
women seeking personal and professional growth while managing a career, family
and home. On the April show, the segment will educate viewers about the crisis
of under-education and under-employment.
It will also address the challenges presented by time, money and
confidence in pursuing an education. The
segment will highlight working mothers who found ways to go back to school
online, by discussing their challenges and triumphs.
In May, eLearners.com will
return to Lifetime on The Balancing Act to celebrate Mother’s
Day by awarding scholarships to selected recipients. Through “Project Working Mom: Putting Education to Work,”
eLearners.com and partner schools American InterContinental University,
DeVry University and Walden University are granting at least $2 million in full-ride scholarships.
“The Lifetime network is a known leader in understanding and celebrating
women,” said Terrence Thomas, Chief Marketing Officer for eLearners.com.
“We are proud to bring Project Working Mom to the viewers of The Balancing Act and to share our
campaign and our commitment to improving educational resources for the hard-working
moms in our country.”
For more
information on “Project Working Mom,” to apply for a scholarship, or to check
out eLearners.com’s comprehensive resources, log on to http://www.projectworkingmom.com/.
About eLearners.com®
The eLearners.com website is one of several high visibility,
high-quality prospecting tools offered by EducationDynamics, LLC. Since
1999, eLearners.com has been successfully connecting learners to online
education, including online degree and certificate programs, specialized career
training, and a variety of online courses. For prospective students, eLearners®
provides a powerful search engine for users to find thousands of online program
offerings, as well as educational evaluation tools and financial aid resources.
For colleges and universities, the eLearners.com website offers a low-cost,
performance-based method to provide national exposure and increase enrollments
in their programs. For more information
on eLearners.com, visit http://www.elearners.com/.
About
EducationDynamics
EducationDynamics, LLC, a portfolio company
of Halyard
Capital,
is a leading interactive marketing and information services company focused on
helping higher education institutions find, enroll and retain students. Home to
some of the most visible education websites, including EarnMyDegree.com,
eLearners.com, GradSchools.com, and StudyAbroad.com, EducationDynamics is one
of the leading providers of qualified leads for colleges and universities. In
addition, the company offers a full suite of web-delivered products and
services to manage a school's relationship with students across their entire
life cycle from inquiry through enrollment to retention. For more information
on EducationDynamics, please visit http://www.educationdynamics.com/.
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