Demand for maple syrup rockets as detox diet fad hits Britain

A DIET championed by the singer Beyoncé Knowles which involves slimmers drinking maple syrup for ten days at a time to lose a stone in weight has become the latest diet craze in the UK.

Health food shops have reported a huge increase in sales of Madal Bal Natural Tree Syrup over the summer after fashion magazines such as Elle reported on its popularity across Europe.

Knowles gave the maple syrup diet star billing when she said: "I lived on water, cayenne pepper and maple syrup for 14 days", referring to her regime to lose 22 pounds for her new film Dreamgirls.