NP Rank:
Traps Features Unpublished Material On John Bonham Plus Soul-Jazz Pioneer Idris Muhammad
(Note To Editors: The following release was issued in July. However, the news remains highly pertinent and important due to the Zep Reunion Tour.)
For Immediate, Rhythmic Release
San Jose, CA – Enter Music Publishing,
publishers of diverse, drum/percussion magazines worldwide, has
released Traps Issue Three, its first rock cover story, on Zepellin's
John Bonham. Brilliantly organized into eight "chapters" by Traps
editor, Andy Doerschuk, this 25-page tribute to Bonzo is proof once
again that Traps is committed to its editorial mission: covering 'The
Art of Druming" in unique, creative ways, whether it's jazz, rock or
somewhere in between.
As previously announced in "Traps Swings To Success", the magazine's premiere issue was well received in music stores,
and in outlets such as Barnes & Noble and Borders. TRAPS is well
positioned for growth, with support from advertisers in the $1.25
billion* percussion instruments industry (*based on estimates from
Music Trades magazine and the American Music Conference.)
The Bonzo Bible In Eight Chapters:
The Bonham cover story is a montage of contributions by many writers
and editors. The main story comes from the archives of Chris Welch, a
Melody Maker reporter during the '60s and a friend of Bonham, who
interviewed virtually every major band of that era. It's Welch who
contributed the unpublished material throughout the story.
Welch's style gives the reader the feeling of being there and a sense
of drum history as it was made by Bonzo. Describing his first view of
Bonham, early on in his career at the Marquee Club, Welch writes in the
preface (Pg. 30) of the article: "We marveled at the sheer audacity,
the sense of authority, the spatial awareness present
on every track. Within moments, John Bonham's cataclysmic bass drum
triplets and roaring snare rolls had signaled a new era of rock
drumming."
"Bonham contributed so much to rock drumming that the entire Traps
staff agreed that one writer would not do for the ultimate Bonham
feature," said Phil Hood, publisher of Traps. "His career and story
were so pivotal to the craft that we wanted to get difference
perspestives. We knew that we wanted Welch for the unpublished stuff.
Then it was decided to get Jon Cohan to dissect the famous Bonham drum
sets and Karen Stackpole to interview the renowned engineer, Eddie
Kramer, about Zep in the studio."
Additional contributors to the Bonzo story include: Jared Cobb, who interviews the Bonham family;
and Traps Music editor, Wally Schnalle who provides transcription of
famous Bonzo beats as well as analysis of why they sound so amazing.
"The result is a feast for fans old and new and is completely in line
with our target audience," continued Hood. "Our editorial team
succeeded in presenting the most compelling and comprehensive view of
Bonham ever to be inked."
Editorial Buzz On Bonzo
Editors and writers from San Jose to Birmingham, England have been very impressed with Traps' coverge of Bonzo. Marc Reeves, editor of The Birmingham Post, wrote that: “It's a great read . . .which I guess it should be given its provenance! The whole Zep story has been told so often, it's rare to get a new take, but I think you've done it with this. There's usually so much emphasis on Page and Plant, Bonzo's contribution is taken for granted. Telling it through his eyes is very refreshing.”
The Soul Jazz Inspiration
Could Idris Muhammad have played with Zep? Probably so, since the
feature on this fine drummer discusses his ability to acclimate to any
musical situation presented with, jazz, pop, rock and funk. But as many
fine drummers from New Orleans admit, growing up in the birthplace of
jazz is what really propelled his career. As writer Timothy Orr notes,
"In every context his work has embodied the spirit of New Orleans and
its mix of American jazz and African drumming, Latin beats and funky
second-line rhythms." This ability has made him one of the most sampled
drummers in hip-hop. The article is a must-read for all fans of New
Orleans jazz.
Traps third issue also includes features on Cuban jazz legend
Candido Camero, the innovations of drum industry manufacturers Remo
Belli (synthetic drumheads), Martin Cohen of Latin Percussion (hand
percussion instruments) and Pro-Mark’s Herb Brochstein (drum sticks),
and a photo essay on Chicago’s legendary Franks Drum Shop, which was
the mecca for drummers in the Fifties, Sixties and Seventies. The issue
hit the streets July 11.
In addition to its usual distribution outlets, this issue of Traps
is being promoted July 26-27 at the industry’s summer NAMM (North
American Music Merchandisers) trade show in Austin, TX and in special
promotions at the Books-A-Million Chain in the southern United States.
About Enter Music Publishing
Founded in San Jose, CA in 1992, Enter Music Publishing, Inc. is a
leading publisher of drum/percussion magazines, with distribution in 40
countries worldwide. The company publishes DRUM! Magazine, Traps Magazine, Hot To Play Drums and DRUM! Interactive. Additional information about the company can be
found at: www.drummagazine.com and www.trapsmagazine.com.




Most RecentMost Recommended Comments (2)
at 16:22 on December 23rd, 2007
If you like this story, wait and see what DRUM! Magazine has coming soon regarding Bonzo and?
at 08:17 on December 24th, 2007
Before I read this story, I always had respect for John Bonham. Now, I'm obsessed with his drumming style that, as Chris Welch noted, "changed rock drumming forever." Bonham was powerful, always in the pocket, well, just plain amazing.