Give up your car and get £100

by liamssoft | December 5, 2007 at 09:22 am
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Drivers are being encouraged to give up their cars - with an offer of £100 to put towards a bicycle.

The scheme has been launched by Islington council, which wants to slash carbon emissions in the borough.

It will give a voucher for £100 - enough to buy a basic bike - to any resident who does not renew their annual parking permit, which cost up to £200 for vehicles with large engines, so-called "gas-guzzlers".

Alternatively, motorists will be offered membership of a car club giving them 24-hour access to a small fleet of cars shared with hundreds of other residents and businesses.

Lucy Watt, Islington's executive member for environment, said the council hoped the rewards would encourage people to get rid of their cars.

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Jordan Yerman

I don't think that £100 would be enough to entice potential cyclists, especially in image-conscious Islington. After all, modern bikes are expensive. I suppose you could buy a bicycle through Loot or eBay or something, but not through a regular store. It's a good idea, though.

Rob Walker
Rob Walker
flagged this story as Good Stuff

at 12:42 on December 6th, 2007

This is a very interesting way to combat pollution. Thanks for posting!

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