Zany Solutions for Combating Water Shortage
Israel is in a major drought and is trying to find ways that effectively promote water conservation. They have asked super model Bar Rafaeli to plug the importance of conserving water. But there are more efforts such as the ones reported in "Green Prophet" web site.
Agriculture Minister Shalom Simhon sought to combat the country’s urgent water crisis by changing all the mezuzot in the Water Authority offices (Jews traditionally affix a mezuzah, a piece of parchment inscribed with verses from the Torah, to their doorframes).
The City of Tel Aviv has begun promoting even more unique ways to conserve water.
Tel Aviv, ever the Israeli capital of All Things Trendy, has jumped on the water-saving bandwagon as well. In an effort to reduce municipal water consumption, the city has introduced a series of measures like canceling the annual planting of 800,000 flowers, installing dry-composting toilets in the municipality building, and distributing four-minute shower timers to city residents.
The city has also announced a competition in which the household that consumes the least amount of water per person will win free parking for a year. This is a major incentive for many Tel Aviv residents, since this city also tends to be the capital of Too Many Cars and Not Enough Parking. (Although this approach may prove to be effective because of the high demand for city parking, I find it a little ironic. Isn’t this basically swapping one environmental problem for another?).
In any case, even if some of these strategies make us chuckle, it’s good to hear that Israelis are seeking creative solutions to the country’s worst water crisis in 80 years.