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We live in a day and time when our culture, the way that we live has been so saturated and intermixed with the culture that was imposed on us, we often have no close of who we truly are. In contemporary society, and especially in America, thanks to the advent of marketing and capitalism those oppressive forces have found ways to make money off of the idea of 'identity'. Because of the swallowness and superficial focus of Western thought we have come to the point of valuing the 'physical' aspects of things. And thus, defining who we are and who others are simply and soley by the outwards expression of themselves. Mathematically this would make sense if truly what was outside of a person was a manifestation of what was inside that person. To the contrary, we decorate and attempt to enhance and even falsify our external reality in order to foster some esteem for ourselves internal. We do not like who we are. And they continue to teach us this daily.
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