Facebook applications reviews site launches - Facereviews.com

The big buzz in Silicon Valley recently was the announcement by
Facebook to open up its f8 platform to developers. This created an
enormous level of excitement due to the fact that now other software
applications and widgets could reside within the Facebook service. This
effectively allows companies to leverage the Facebook community of more
than 23 million users.

New Media Consultant and Technology Entrepreneur, Rodney Rumford,
immediately sensed there would be a great need for an objective service
to rate and review the deluge of new applications as they become
available on the Facebook Web site. He immediately launched www.FaceReviews.com
as a destination blog site that publishes ratings and reviews of the
new software applications and widgets available on Facebook.

"Facebook Platform creates an ecosystem for developers to build
applications that deeply integrate into Facebook and use its social
graph," said Mark Zuckerberg, founder and CEO of Facebook. "By enabling
developers to make applications within Facebook, we're working together
to create a better utility for millions of people."

"The Facebook Platform adoption is in its infancy but there are
already more than 23,000 developers that are members of Facebook's
developer community; the desire to integrate with this platform is
unprecedented," said Rumford founder of FaceReviews.com. "We anticipate
thousands of new applications and widgets for Facebook in the coming
months and years. We happen to be passionate Facebook fans and want to
help out the community."

Businesses now have the ability to tap into the Facebook social
network of more than 23 million users and leverage that community with
useful, compelling and entertaining widgets and software applications.

Rumford elaborates further, "It is important that people have an
opportunity to see the functionality of the application as well, so
that they can have a better understanding of its usefulness and
operation."

Additionally, because so many people expect video online and people
consume content in different media formats, Facereviews.com has decided
to embrace video and will also be including video reviews of these
applications as well. "People are responding very positively to the
videos," said Rumford. "We will use YouTube to deliver all of our
videos so users can watch the videos on our blog site or find them on
YouTube by simply searching for Facereviews."

The FaceReviews.com blog site has already received very positive
feedback and traffic in the few days it has been live. "The need for
this service exists on a huge scale," said Rumford. "We have done
reviews of widgets such as the Amazon Book Reviews widget, which allows
users to rate and review books from Amazon and see which books their
friends are reading along with their reviews. I know that I would trust
my friends' reviews of a book over an anonymous reviewer. That is the
power of what this platform can do; provide social context to content".

Some points of note according to Rumford: "Some of the new facebook
applications have surged in popularity such as the movies flixster
application which has received more than 645,000 users in less than two
weeks. Many businesses will come to understand the power of the
Facebook f8 Platform and community and create useful applications;
others will choose to sit out of the game... until they get it."

Rumford is currently overseeing two major application integrations to the Facebook platform for clients. www.FaceReviews.com
has already published ratings, reviews and videos on the following
facebook widgets and software applications in the first week: book
reviews, flixster, twitter, box, graffiti, games, Slideshare by Slide,
and 30 boxes. They aim to review several new applications and widgets
that are on facebook each week.

Rumford has also started the Facebook Widgets group within Facebook.
Facebook members can now submit widgets for review and also hold
discussions with other users about specific widgets. You can see the
Facebook Widgets group at http://www.facebook.com/group.php?gid=2548175922.