Game Frame Platform Booming In Business-to-Business

[q]Game Trust Plans for Technology Expansion

NEW YORK, Oct. 18 /PRNewswire/ -- Game Trust, the leading provider of infrastructure for online casual games, announces the upcoming launch of 6 new Game Frame licenses in Q4 2006. With the new additions, Game Frame will power three of the top six online game portals according to MediaMetrix. Game Trust has experienced a large increase in business-to-business licensing throughout 2006 and is currently expanding technical resources in New York and Europe to accommodate.

"Online casual games have solidified a position as mass market entertainment in 2006," states Adeo Ressi, CEO and Chairman of Game Trust. "With an increased focus on business-to-business solutions, Game Trust will continue to set the bar for online casual game technology as the market continues to grow and expand."

The Game Frame infrastructure by Game Trust costs less to license than hiring one full-time programmer and provides a robust suite of casual game features that have proven to attract, retain, and monetize players online. Game Trust has identified the four fastest growing licensing markets for Game Frame:

    Community: Large entertainment portals, such as Shockwave.com, are
    licensing Game Frame to provide dozens of multiplayer games and to wrap
    online casual games with chat and instant messenger capabilities with
    measurable success in advertising, retention, and length of visit.

    Skill Gaming: Casinos and other online game operators, such as
    MoneyGaming.com, are licensing Game Frame to provide a branded skill
    gaming offering to their consumers with over 40 certified skill games, as
    well as additional non-skill games, and industry leading features that
    generate over high per player revenues.

    Affinity: Large advertising agencies and entertainment portals, such as
    MiniClip.com, are using Game Frame to host and run tournaments,
    sweepstakes, and online treasure hunts with millions of consumer
    participating and winning both merchandise and affinity currency.

    Charter: Game Trust has recently filled two of five spots in a unique
    charter licensing program for the next platform version, Game Frame 5.0,
    allowing participating entertainment companies worldwide to collaborate in

    the product definition and receive special licensing discounts.

Game Trust is planning to expand its technical team in New York and Denmark to accommodate increased demand for Game Frame. Open hiring positions and launches will be featured on the new http://www.gametrust.com corporate site.

About Game Trust

Game Trust (http://www.gametrust.com) is a leading publisher and software provider for community and commerce features in online casual games. The Game Frame platform by Game Trust includes over 60 original titles from leading developers, offering chat, instant messenger, avatars, and other cutting-edge community features integrated into the player experience. Over 120,000 websites have Game Frame deployed today. Game Trust's vision is to build a common infrastructure for online casual game play worldwide. The Company is venture backed with offices in New York and Denmark.