Gauravonomics's Channel

Gaurav is the 2008-09 Yahoo! Fellow in International Values, Communications, Technology, and Global Internet at Georgetown University. Gaurav is doing research on how social media is being used differently by individuals and institutions in BRIC countries as compared to their first world counterparts. Gaurav will be teaching a graduate course on social media in business, development and government in Spring 2009.

Gaurav is serving as the Yahoo! Fellow on leave from his role as the National Brand Head for Indica at Tata Motors, which is a part of the Tata Group, India’s largest business conglomerate.

Gaurav is frequently quoted in media as an authority on the emerging social media scene in India and has contributed chapters to two books on social media.

Gaurav is presently writing a book how to market to consumers who define themselves by their anti-consumerism and working on MobiChange, a social entrepreneurship venture that will use mobile social networks to mobilize social change.

Gaurav has an MBA from Indian Institute of Management Bangalore.