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Google Purchase Adscape
Troy | March 19, 2007 at 07:40 amby
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It was announced last Friday that Google will expand its advertising programs to the video market, so in order to appear in the newest video games, Google acquired Adscape, a video advertising firm. Google stated that, since there are a lot of people who spend much of their time on video games, they believe that they can create opportunities for advertisers in order for them to reach their target audiences while maintaining a high quality, engaging user experience.