Atheist "No God" Ad Campaign Launches in UK
An atheist ad campaign launched today in the UK, with hundreds of advertisements splashed over buses and within the London underground that question the existence of God and encourage people to simply be good and happy.
Its slogan – "There's probably no God. Now stop worrying and enjoy your life" – can already be seen on buses in central London. A total of 200 bendy buses in London and 600 buses across England, Scotland and Wales will carry the slogan from today and tomorrow following a fundraising drive which raised more than £140,000.
The campaign was developed in response to a Christian ad campaign from last year, which threatened non-believers with eternal damnation. Ariane Sherine, a television comedy writer, criticized the pro-Christian campaign at the time and joked that an atheist retaliation was due. Support quickly mounted.
The launch, held today near the Albert memorial, featured speeches by Dawkins, author of The God Delusion; Ariane Sherine, creator of the Atheist Bus Campaign; and Hanne Stinson, from the British Humanist Association.
The fundraising drive was prompted by a suggestion from comedy writer Sherine, who received support from the British Humanist Association (BHA) and atheist campaigner Richard Dawkins.
A similar initiative was developed in America after the American Humanist Association noticed the vast support for Sherine's campaign in the UK:
The success of the British campaign has inspired atheists in the US to run their own advertising slogans in Washington DC. The American Humanist Association launched a bus advertising campaign last November with the slogan, "Why believe in a god? Just be good for goodness' sake", appearing on the sides, rear and insides of the city's 230 buses.