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Banned You Tube Teenage Pregnancy Video Re-issued Makes A Hit
Art De Rivers .
A 43 second video banned initially by You Tube for possibly giving offense is a hit
and has a growing audience with its raw message... Oh yes it gets attention and raises the issue of sex and early pregnancy okay . Lets hope it follows up with some other messages too
Sally Gainsbury Health Service Journal spotted this quick enough (Well done)
22 May, 2009 | By Sally Gainsbury
The primary care trust whose teenage pregnancy video was banned from YouTube has said it has been astonished by the “huge response” it has received.
Leicester City PCT’s viral-style video features a teenage girl giving birth in the playground before the text: “Not what you expected? Being a teenage parent might not be either” appears on the screen.
The video was made as part of a campaign to raise awareness of the risks of teenage pregnancy. It was initially blocked by the popular video sharing website YouTube over concerns it could be offensive.
It may also help to show what the organisation heybabe.co.uk who made this video is trying to do by raising the debate and issues of schoolgirl pregnancies :
Its worth exploring this quite unique attempt to get the attention of teenagers who may get into problems with early pregnancy
24 May notes Commentswheeler - 24th May 2009 10:20:39 so what if they did use a condom and its split and they found out too late to do anything about it? is that their fault and you should terrify them with that video? i think its wrong. effective, but wrong.
- - 24th May 2009 09:15:27 go to places like Brook, or family planning, they can give you free contraception if youre within the right age, and give you advice, so if you want to, theres a place there that can help with the contraception side.
Kait - 24th May 2009 08:11:13 When i lost my virginity me and this boy in yr 11 were at his and were under his covers not naked but with clothes and he started to put his hands up my skirt and I didn't tell him to stop coz I liked it. then we carried on from their. we had sex. I'm 15
ORIGINAL News Release BELOW From Leicester PCT who backed the film and heybabe.co.uk
News Release
Friday May 15, 2009
Campaign launched to tackle teen conception
A HARD-HITTING film which shows a young girl giving birth on a school playing field is the centrepiece of a new health campaign. Leicester City Teenage Pregnancy and Parenthood Partnership is responsible for the viral video which looks like it was filmed on a pupil’s mobile phone. It has been uploaded to websites used by young people in a bid to raise awareness of the issue of teen pregnancy. In Leicester around 1 in 20 girls aged 15-17 become pregnant every year and nearly half the city’s wards are teenage pregnancy ‘hotspots’. A website which offers information on sex and pregnancy and a docu-drama - in which local actors discuss common myths and concerns about condoms, relationships and parenthood – are also part of this long-term teenage pregnancy campaign and signpost young people to help and advice.
Tim Rideout, NHS Leicester City’s chief executive, said: “We know this film is hard-hitting but so are the numbers of under 18s getting pregnant in Leicester. “Nearly half the city’s wards are classed as teen pregnancy ‘hotspots’. “The city’s Teenage Pregnancy and Parenthood Partnership has been successful in cutting the numbers of young girls getting pregnant but to make a long-term difference we need more education on safe sex, delaying sex if you’re not ready and the consequences of sex. “The campaign was based on what young people in Leicester told us they wanted to know. Leaflets and posters are not getting their attention and those who don’t attend, or have left school, are missing out on sex education in schools. Our aim is to raise awareness, for all under-18s, on issues around relationships, teenage sex and pregnancy.
“The film was created in response to young people’s feedback and we are confident it will raise awareness. We have launched a website, www.hey-babe.co.uk, which will answer questions raised by young people and signpost them to services. Later this month a docu-drama will be launched on the site which will see local actors tackling common myths and frequently asked questions on relationships, sex and pregnancy. “Ongoing initiatives from Leicester City’s Teenage Pregnancy and Parenthood Partnership have contributed to a reduction in the teenage pregnancy rate but to make a long-term impact on the upward trend this type of campaign is essential.”
The six-part docu-drama launches in June and episodes will be available to view every week on the website www.hey-babe.co.uk This campaign website also provides answers to frequently asked questions and lists sources of help and advice on sex and pregnancy.
-Ends-
For interviews or more information please contact PR and media relations manager Emma Race on 0116 295 7278 or press officer Liz Mattock on 0116 295 4123 or :
emma.race@leicestercity.nhs.uk or
liz.mattock@leicestercity.nhs.uk
Editor’s notes :
The latest available figures show the city has an under-18 conception rate of 50.1 per 1,000 females aged 15-17. This equates to around 1 in every 20 young women in this age group becoming pregnant. This is a joint campaign from Leicester City Teenage Pregnancy and
Parenthood Partnership which brings together expertise and resources from NHS Leicester City and Leicester City Council
Further Resources
TEENAGE PREGNANCY AN OVERVIEW OF THE RESEARCH EVIDENCE UK
(by the NHS Health Development Agency )
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Most RecentMost Recommended Comments (15)
at 13:04 on May 22nd, 2009
It has shock value, and banning it only makes the public want to check it out even more. I think the banning was part of the publicity too.
But will it discourage teens or will it encourage them by wanting to be "on TV" too?
Source: news.sky.com
at 15:02 on May 22nd, 2009
That video is gross. Makes anyone not want to have a baby, not just teenagers! barf!
at 15:30 on May 22nd, 2009
I suppose what I welcome is rawer messages and the style of that too - alongside informative stuff but also hitting hard into the subject ... I don't know where its all going and how effective it might be but the UK is full of kids being born to inadequate young mothers and that's a social time-bomb of future personality disorders in SOME circumstances - I also live in a working class district with a high rate of schoolgirl pregnancy too so I see at first hand the results too ..
at 17:09 on May 22nd, 2009
I dunno, that looked faked to me.
at 06:28 on May 23rd, 2009
Yep it was faked okay - but then it was supposed to show a drama unfold and gets kids talking in Leicester UK where there is a lot of pregnancies to schoolgirl mothers
at 14:57 on May 24th, 2009
I've put the original news release from Leicester PCT NHS into the story now - to help
.
at 06:36 on May 25th, 2009
I've added the link (on the story)
Further Resources
TEENAGE PREGNANCY AN OVERVIEW OF THE RESEARCH EVIDENCE UK (by the NHS Health Development Agency )
at 07:08 on May 25th, 2009
I tend always to look apon new babys are always good news,no matter what ! But not now when children are having children it really does take the biscuit.
at 08:07 on May 25th, 2009
jazzysazzy
I think its sometimes the case that teenagers are having babies as a matter of a distressed life and that in turn can lead to real emotional hardship in the children they have too ..
I really think an open discussion with them is a good policy for all and especially if its real and makes them feel heard better ..
at 18:07 on May 25th, 2009
Was that a teen mom? She looked older. I know a young woman who had that experience when in high school. She was doing exercise on the schoolyard. Her child did not live - too early. Buy your kids condoms. Pregnancy is bad, and AIDS is tragic.
at 23:53 on May 25th, 2009
They were local teenage actors in the main Duo actually from the Leicester area .
Its a good move to have made this video - its also a break with the tame waste of money that the NHS Primary Care Trusts PCT's in the UK are usually involved in ...
at 00:43 on May 26th, 2009
I am relieved to know they are acting. But, such things do happen. The news a couple of years ago reported that a girl at her prom or a dance had a child and left it in the bathroom trash and went back to the party. I cannot remember the child dying, so it probably lived. Children only look more grownup now because of the hormornes in food. They are still children and make silly mistakes. In some ways, I believe kids actually mature more slowly now, not faster like people think. They only appear to be grownups, but they don't know much. A 22-year-old in GA recently caused a tragic accident, and five people died. She is in a world of trouble because she left the scene. She had graduated from college, but faced with that tragedy, she still thought like a child who had broken her mom's lamp. Consequences are hard on kids. It is best for parents to buy condoms and save their children from AIDS and unwanted pregnancies.
at 01:33 on May 26th, 2009
I certainly feel too there are a substantial amount of families that are dysfunctionalising and actually raise children that are very unconscious and poor at being emotionally canny ..
However I do not make moral judgement on this so much as view it with a great sadness - it appears parents (in the UK) who have had a very rough time as kids themselves do not necessarily develop well and can have devastating effects on the shape of their kids who in turn can create more cycles of social and family problems for themselves and others .
I've seen this very close up in the mental health arena and in social care circles ..It is greatly worrying and needs continual work on it to help people resolve their lives better .
I can add that I personally want to see people helped in difficulties and not condemned so I applaud efforts to move along that way ..
Thanks for your post Duo .
.
at 06:23 on July 20th, 2009
I think that although videos like this may be somewhat offensive and rather blunt, that is EXACTLY what kids/teens/young adults need to get the message across. You get the birds and the bees talk from your parents (which is awkward enough), then you get all the educational jargan in health class but until you see something like this video, you don't really understand the seriousness of it. Pain is something that no one wants and this video clearly shows how painful pregnancy is. I haven't gone to the website or seen any of the other videos but I hope there are ones with the baby crying all night and others. When young adults think babies, they think cute and cuddly and perhaps a way to trap a partner, they don't think about the responsibility involved. If you want cute and cuddly, get a puppy, even that's a ton of expenses and commitment.
If you couldn't take care of a child, you shouldn't be having sex.
-- Lu Galasso
at 11:09 on July 20th, 2009
Yeah ..
I agree with that Lu .... Certainly .