Breast Cancer Awareness Campaign: Bra Colour Facebook Status
Female Facebook users world-wide picked up on a trend yesterday that involved a user changing their Facebook status to simply describe their bra colour. The point of the online campaign was to raise breast cancer awareness, although the thousands of status updates with one word colours simply seemed to confuse many users.
Those who didn't understand the trending status changes seemed to look to Google and other online sources for information. By typing in their question as to why so many female Facebook users were changing their statuses to colours, they could pretty easily discover that the status updates were simply aimed at raising breast cancer awareness.
In the recent reports from various news sources, this was only started by a lady from Detroit who is trying to raise awareness about Breast Cancer. The what-color-is-you-bra Facebook phenomenon began when a viral chain letter was sent addressing to every woman with active Facebook profiles.
By Thursday night, 'bra colour Facebook status' was already trending on Google. The most popular colours throughout the day yesterday were black, white, and beige. While the original chain letter only requested a colour to be designated in the Facebook status, users soon got creative with various in depth descriptions of the bras they were wearing.
The breast cancer awareness chain was reportedly started by a Detroit woman who began a small chain letter to pass on with the idea for posting an individual's bra colour. It seems that Facebook became the best platform for the campaign, and users are continuing to make bra colour status updates as of today.