U.S. Junk Food Sales Soar as Economy Tanks in 3rd Quarter

The slow-motion collapse of the U.S. economy is harming consumers and businesses across the country – well, almost every business that is.

One industry is enjoying big sales gains thanks to the stress experienced by ordinary working people. North American sales of “savory snacks” (potato chips, Cheetos, etc.) by Frito-Lay are up 9% for the third quarter, reports Potato Pro, “your source for all things potato.”

Sales rose despite hikes in gas and ingredient prices and lowered earnings for Americans. (Some companies made up for the higher costs by switching to smaller bags.)

Potato Pro jefe Paul van Eijck thinks the trend is only going to accelerate. As the U.S. economy worsens, stressed-out Americans will binge more on junk food. To quote van Eijck:

 And if you believe that stress result in more excessive consumption of snacks, the market may start to look even better.

 

Hooray! Americans are being booted out of their homes and losing their retirement savings, but as long as they continue to stuff themselves with Pringles, all is right with the U.S.A. – right folks?

It’s always illuminating to learn how the corporate world thinks.