How Exactly Does Google DEFINE a Fraudulent Click?

by mtippett | July 26, 2006 at 08:06 pm
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Google has had an excellent PR day with the announcement that it will disclose to advertisers how many fraudulent clicks are being caught in Google’s filter. Yes, this is step in the right direction, and all that flowers and sunshine, but I have one question:

What EXACTLY is the definition of a fraudulent click?

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