Italy fashion industry to fight anorexia
ROME - Italy was once famed for the sultry, full-bodied beauties it contributed to the international scene. A month after the death of an anorexic Brazilian model, the Italian government teamed up with the fashion industry Friday to promote a "healthy, sunny, generous, Mediterranean model of beauty."
The self-regulatory code of conduct aims to fight anorexia among women and the vogue for stick-thin models. It requires models to show medical proof they do not suffer from eating disorders, bans models younger than 16 and calls for a commitment to add larger sizes to fashion collections.
"There's a line between a thin girl and a sick one that is often crossed. Italy, with this manifesto, is committed to recognize this boundary and not cross it," Youth Policy and Sports Minister Giovanna Melandri told reporters.
The code was signed by Melandri and Mario Boselli, president of the Italian Fashion Chamber, which includes fashion houses like Versace, Prada and Missoni. It is aimed at designers, model agencies, makeup artists and others who work in fashion.
Boselli said he hoped the code could be adopted internationally.