Last year: Nintendo, who? This year: Nintendo, wow!
A year ago in the world of video games it was Nintendo who? This year it is Nintendo, wow!
A year ago the Japanese company's new game console's name (Wii, pronounced we) was laughable. Today the console is flying off store shelves almost as quickly as the company can produce them. And the buzz about the Wii has overshadowed the even greater success Nintendo has had with the Nintendo DS, a portable game player that still is selling briskly more than two years after its introduction.
Nintendo's surprising turnaround is prompting broader changes throughout the industry as game makers that were caught off-guard by Nintendo's strength -- including powerhouses such as Electronic Arts, the world's largest publisher of games -- hurry to development games that take better advantage of Nintendo hardware.