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Not only is "cute Knut" the polar bear - abandoned at birth by his mother - now in rude health as he marks his first birthday, he has an army of fans and the honour of being a massive marketing success.
Children's street parties, live TV specials and a gourmet cake for the celebrity himself. The first birthday of a polar bear who captured the hearts of millions around the world after it was reported that he nearly died at birth is being commemorated in Berlin today with the pomp and gusto normally reserved for a royal wedding or World Cup win.Knut, the polar bear whose weight has increased from 810g (28oz) to a hefty 110kg (17st 3lb) is estimated to be the biggest cash-grossing animal of all time.
Rob Walker
Toronto, Canada
Zlender
Ljubljana, Slovenia
Most RecentMost Recommended Comments (6)
at 04:25 on December 5th, 2007
Martha Jones, I like this story. It's good stuff.
at 07:25 on December 5th, 2007
Is it pronounced "NOOT or kuh-NOOT?" I've only really followed his progress via text...
at 08:10 on December 5th, 2007
I think it's Kuh-NOOT with a K!
at 08:27 on December 5th, 2007
Martha Jones, my Cute meter is ringing off the hook right now. Good stuff.
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Rob Petersat 08:38 on December 5th, 2007
Cute story Martha Jones. It certainly bears repeating.
at 14:38 on December 5th, 2007
Martha Jones, thanks for this. Do we know what's wrong with Knut? I'm sad about this (only heartless types wouldn't be). Poor bear.