NAVTEQ to present at China location based services summit

"We are currently in the midst of an LBS revolution in which an endless array of data can provide us with customized information about our surroundings based on time, location and personal preference," said Naddell. "As such, the availability of rich, high-quality map content such as NAVTEQ's is going to play a key role in shaping the future of LBS applications."

Traffic, gas prices, enhanced points of interest, satellite imagery and a variety of user-generated content are just a few examples of the type of data being utilized to create new and noteworthy LBS applications. This growing movement is evident in the Asia-Pacific region, where interest in location-based services continues to surge as digital map coverage expands throughout the area. NAVTEQ's map coverage of Asia-Pacific is quickly expanding and already extends to Australia, China (through our joint venture with NAV2) including Hong Kong and Macau, Taiwan, South Korea, India, Malaysia, Singapore and Thailand.