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Playtex launched Boob-talk

by matte | September 8, 2007 at 09:26 pm | 482 views | add comment

Adland reports:

Yesterday, Playtex launched an advertising and marketing campaign called “Girl Talk” at playtexfits.com, where confident women talk about their breasts – often euphemistically as “the girls” – and the quest for finding a well-fitting bra that keeps the girls happy.

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September 8, 2007 at 09:26 pm by matte, 482 views, add comment

in Culture, Advertising, consumer, campaign, girls, quest, BREASTS, Bras, finding, called, launched, confident, submitted, gets, keeps, engage, Playtex, euphemistically, Boob-talk, well-fitting

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