Over Spending Post-Metrosexuals the New Target of Advertisers

NEW YORK (AdAge.com) -- Metrosexuality is dead. Or if it's still alive, no one at today's "The Man Conference," presented by Advertising Age and Maxim, was checking its pulse.

Testosterone-heavy topics such as beer, cars and razors were on the agenda

58% of men polled spend more money than they make each month.