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It is not limited to wine but according to a study by Antonio Rangel at
the California Institute of Technology, Pricier Wine Tastes Better.
Soon after listening to an interview with Mr. Rangel, I read Toehold in Napa: Some Starter Bottles by Eric Asimov (NY Times)
He tasted 25 Cabernet Sauvignon (2004 Vintage) priced $50 and under.
What I got first and foremost out of the piece is that most wines lacked individuality and that you pay more for location (real estate) than anything else.
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