Sex And The Web 2.0 - Or, When Denim Meets QR Code :: Symblogogy

Never has a symbology or denim jeans material ever looked so good.

This type of branding and marketing really has a way of catching ones attention. Let us not miss what is important here though, and that is? ... you ask!

The use of a symbology to act as a logo and a brand identification vehicle through which one is able to access additional information, videos, and even purchase goods from ones phone. One might say, with the code on the denim, these jeans are interactive.