NASCAR discount tickets to fight downturn

by LotusFlower | January 18, 2009 at 04:38 am

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Motor sports are being hit just as much by the economic downturn as other areas of life and in order to keep racetracks full NASCAR tracks are heavily discounting tickets.

Over 80,000 tickets have so far been discounted but this figure could get much bigger depending on just how badly the downturn is seen to be keeping folks away from the track.

The downturn could also see some teams having to withdraw as funding gets tight.

Across the country, more than 80,000 race track seats have been discounted in an effort to eliminate the empty seats that seemed to dominate telecasts throughout 2008. That figure could double as many of the tracks that have reconfigured ticket prices have two Sprint Cup events.

At some venues, such as Auto Club Speedway in Fontana, tickets have been lowered to $35, while other tracks are offering interest-free payment plans. One track is offering a two-for-one deal with the purchase of $25 of the race sponsor's goods.

It's part of doing business in an environment not prone to discretionary spending.