NY Mets Get Rickrolled

by Jordan Yerman | April 9, 2008 at 05:08 am

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Usually MSM coverage kills an Internet meme (at least amongst the painfully hip), but the fine art of Rickrolling still had a bit of life left... in this case, the New York Mets have been running a contest in which fans can vote for a sort of theme song that would be played towards the end of every home game in the coming season... three guesses what happens next.

The NY Mets have been running a contest to see what song will be played during the 8th inning of home games all season. While there were a bunch of preset choices, the Mets also left a write-in options -- leaving open the opportunity for Digg and Fark to "Rickroll the Mets."

And... it worked... sorta. Apparently, the write-in votes dominated the contests, but the Mets are backing out of the agreement. Instead of accepting the Astley song, they're playing it and a selection of other songs over the next few games to see which one gets the biggest fan reaction -- and will then use that song all year long. However, the Astley song got the home opener nod, and was played during the 8th inning of Tuesday's game.

Now here's where the story gets interesting. Digg celebrated the achievement by linking to a video on YouTube of the song playing.