Dress Registry Prevents Gown Duplicates at Inaugural Ball
A dress registry website launched on December 1, 2008 called DressRegistry.com, provides women with a platform to upload photos of their special-event gowns in the hopes that they might avoid wearing a duplicate. Over 100 dresses have already been registered for the balls following Barack Obama's presidential inauguration.
The site was launched Dec. 1 by Andrew Jones, an automotive consultant from Florida who was inspired after his wife traveled to New York to buy a gown so no one at home would have a twin.
There are no guarantees, but Jones said his site gives women a shot at avoiding the kind of embarrassment First Lady Laura Bush suffered in 2006. After she arrived at the Kennedy Center Honors in the same red Oscar de La Renta as three other women, she had to change.
Dress trends appear to be in favour of colourful and inspired creations, with bright hues of pink, red and blue among some of the popular choices. But one surprising trend for the dress registry? Some women are registering non-designer dresses, such as frocks by Banana Republic and even Wal-Mart. Another nod to the art of recession dressing.