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Marc Jacobs Fall 2010 Shocks and Rocks the Fashion Scene
Marc Jacobs Fall 2010 runway show shocked and rocked the fashion scene drawing rave reviews from seemingly everyone in the industry. The collection stands as a major departure for Jacobs who brought grunge to the fashion forefront with clean, simple silhouettes in muted neutral hues parading down the runway after being unveiled from behind a cardboard box.
Marc Jacobs and company president Robert Duffy appeared from a cardboard box and then proceeded to tear away the front of another, larger box where the 56 models were standing. The collection, presentation, and event as a whole had a fresh and casual feel.
Models, two of whom were cast directly off the street, walked to a soundtrack composed of a selection of covers of Somewhere Over the Rainbow and purposefully skipped an encore walk at the end of the show.
The collection itself was conservative in the best way possible. A palate of colors ranging from neutrals like grey and beige were paired with saturated hues of yellow and various metallics giving the collection a clean yet interesting vibe while textures of wool, cashmere, and simple cotton added an enigmatically luxurious quality.
Overall Marc Jacobs' Fall 2010 collection managed to be apathetically dainty and clean yet universally wearable and is sure to be considered one of Jacobs' stand-out collections.
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Blaine Metzgar
Vancouver, British Columbia, Canada
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