Sarah Palin's style: the issue at hand

Until time reveals more of the Alaska governor's substance, we can't help but study the Republican VP nominee's style.
WHAT TO do about the war, what to do about the economy, what to do about those rimless glasses and that saucy updo? Style has never been more important than it is in this election. That's not just because this high-stakes political contest is being watched by a tabloid and celebrity-obsessed culture. It's also because this election now has so many powerful women on the national stage who are putting their message across with vastly different style strategies.

For months, we've seen how polarizing style can be, dissecting Sen. Hillary Rodham Clinton's gender-neutral pantsuits, Cindy McCain's $300,000 Oscar de la Renta-and-diamonds convention outfit and Michelle Obama's throwback Jackie O. shift dresses. But in a little more than a week, the Republican vice presidential nominee, Alaska Gov. Sarah Palin, 44, has stolen the campaign's style spotlight, causing a run on Kawasaki 704 eyeglass frames and upswept hairstyles.