Ad Age Agency of the Year: The Consumer

In the footsteps of Time who named 'you' as the person of the year, Adage has echoed the same sentiment.  It seems the agency of the year is the very same person.  Congratulations:"That the most...

User-Generated Video Gets Its Own TV Channel

"YORK, Pa. (AdAge.com) -- Ready for a TV channel made up entirely of consumer-generated videos? That's right, for  a little less than $3 -- video makers can upload their work with the guarantee that it will run on Fame TV on the BskyB satellite network in the U.K. and...

Coca-Cola Joins Exploding Soda Craze

Viral Marketing continues to to solidify itself as legitimate

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