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US implements COOL food labeling
The US has finally implemented a law that requires country-of-origin labeling on meat, fish, poultry, produce and peanuts as of September 30, 2008. "On May 13, 2002, the Farm Security and Rural Investment Act... FDA Will Rewrite Rules For Marketing for Children
" WASHINGTON -- The Food and Drug Administration will rewrite decades-old federal regulations governing how over-the-counter cold and cough medicines are marketed to children amid concerns over whether the products are safe and effective. Associated Press The FDA is... Leading Market Research Shows McCain Can't Sell Hope
An interesting study by a group that studies people's facial reactions to ads concludes that McCain isn't effective in selling hope but is very good at projecting anger and selling fear. "A marketing research... Google Docs, Is it a new marketing Tool?
"All owners of online businesses, we always dig for new promoting method. Recently , Google gives a great push to its Google Docs. It is still in beta but it is full of features. Google Docs is free and...Ed McMahon turns gangsta rapper
There may be No Country For Old Men, but Ed McMahon has a new rap.Having grown up watching the famous sidekick of Johnny Carson for most of my life, I have to admit I'm very happy for the ole guy that he's finally getting out of his slump even at 85 years old. I have...Oberto Targets 'Alpha' Males
"LOS ANGELES Oberto Sausage Co. is launching its first national advertising this week with a television-oriented campaign by independent Ground Zero, according to Tom Ennis, vp of marketing. The "Don't be a sidekick. Eat like an alpha" campaign uses comedic situations... Would You Quit Drinking Bottled Water?
" photo credit: Hambo One of my pet peeves is my wife buying bottled water, even though we live in one of the more pristine areas of the world. Vancouver is planning on launching a marketing campaign aimed at getting more people to turn on the tap when they’re... Fortune 500 Takes Over BlogWorld
This doesn't surprise me but it's interesting to see the stats on this."Featured speakers at the pre-show event on September 19 include: John Andrews, Senior Marketing Manager - Emerging Media at Walmart Michael Brito, Social Media Evangelist at Intel Hilary Weber,...The Best Way to Build your Business
"It’s interesting to see how many small businesses try as soon as possible to follow the example of some large corporations to build an impersonal “corporate image.” People actually prefer to do business with people, not institutions. The last time you called an...Are the Army's New Marketing Tactics a Little too Kid-Friendly?
You can't sell Count Chocula directly to children but you can sell them war."It has opened the Army Experience Center, including Humvee and helicopter simulators, near Dave & Buster's and an indoor skate park in... Maple Leaf Foods Slices its Prices: Amidst Listeria Hysteria
Opinion Barry Artiste Maple Leaf foods are deep discounting their foods in a public relations move to win back consumers, sort of a quasi price war, with 50 percent off meats versus competitors similar products.... Cut Yourself a Big Slice of Video Marketing Pie
"Today, creating and presenting online videos related to your business has become a unique way of interacting with the audiences and also gives you a chance to advertise your products. Through Video Sharing Websites, you can use your video to promote certain product or... The death of the British pub?
Two dozen pubs are closing every week across Britain as more and more people buy booze from supermarkets and have more 'nights in'. The pub is a British instution and unless something is done soon it will be a thing... Putin's Russia: Business for Dummies
OpinionBarry ArtisteFor the ordinary Russian Business having a "Roof" is a common price for doing business, whereby payments are made on a regular business to protect your business. But when your Roof is the Ex... Apple Sued over "Defective" iPhone 3G
A disgruntled customer is suing Apple over reportedly poor performance from her 3G iPhone. For whatever reason, no mention is made of AT&T, which actually delivers and manages the service. I don't like the...
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