Bands and Brands: The Michelin man steals Gorillaz song

TV commercials may be the bane of my rainy-day couch plastered existence, but a good theme song can certainly make the medicine go down. A few goodies stand out in the last year or so that leave me wondering: "who sings that song?" and "damn you for successfully engaging me!"...

Google Webmaster Central - keyword meta tag not used by Google

On September 21, 2009, the Google Webmaster Central blog answered many questions when they let the world know how they view and use the keyword meta tag. This is important because hundreds of thousands of people...

Using Social Media as an HR Tool

If you’re a business owner, have you considered the myriad of ways that social networking sites can help you in your hiring decisions? Given the number of individuals using social networks like Facebook, MySpace, and Twitter, it’s almost foolish not to do a little...

6 Reasons To Avoid The Social Media News Release Part

The Social Media News Release is a template available for the sole purpose of incorporating social media and multimedia into press releases. And while it may sound like an absolutely ingenious idea, it probably is not the best use of time and money for your business. Here are...

12 Must-Have SEO Tools With Firefox Extensions

If you're an SEO professional, you know the importance of having a lot of different tools at the ready, both free and purchased, both desktop and web-based. And you probably already know the advantages of Mozilla Firefox over other free web browsers. But what you may not...

Putpockets: New London Street Santa Claus

Everybody knows what pick pocketing is, and every tourist in London has been told to always look out for the sneaky pickpockets. However, TalkTalk, a company often applauded for innovative marketing ideas, has...

CBS Run Video Ad In Magazine

Getting bored flipping through all the ads in your magazines? Well, for the first time ever, a full-motion video-chip advertisement is going to be inserted into a printed magazine. CBS Corporation, the American...

3 Internet Marketing Mistakes To Want To Avoid

One of the great things about internet marketing is that allows you to measure your return on investment fairly simply if you are doing it right. The following three mistakes made by many internet marketers, however, make it very difficult to measure your return on investment.

Why Is Facebook Trying To Be Twitter?

Facebook is driving me crazy.  Only a few days after I made a post talking about how Facebook differs from Twitter and why I was changing how I use the Facebook service that Facebook decides to make major changes and become more like Twitter. The gist of my previous post...

5 Reasons to Avoid Twitter, and Why You Should Not

If you’re not familiar with Twitter then you are probably not up to speed on social networking. But if you haven’t decided to create a Twitter account, you’re definitely not alone. Many internet marketers are wary of using Twitter for a number of reasons. Here are the...

5 Ways to Make Social Media Work for Your Business

Owning your own business is difficult enough without having to worry about finding the perfect balance of marketing strategies. Stick solely to traditional marketing strategies and you'll find yourself potentially missing an enormous demographic. Try to milk the internet...

5 Signs That Google Has Penalized You

Every small business owner knows the importance of a high search engine ranking. SEO experts and internet marketing professionals have built their careers around figuring out how to help their clients achieve top rankings, and small business owners draw on that expertise...

Hire Your Friends: 6 Reasons to Give it a Shot

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6 Reasons to Keep Marketing, Even During A Recession

You can’t go anywhere right now without hearing about the economy. Food and gas prices are increasing, and although most of us aren’t running huge banks or trying to balance the federal budget, the stress of the current economic downturn is certainly trickling down to the...

'True Blood' Beverage: Mmmm Blood

Inspired by HBO's hugely successful vampire drama series, True Blood, Omni Consumer Products struck a deal with the network's licensing division to releasing 'Tru Blood' the actual beverage. Even with vampires swarming popular culture this seems a little too far; a drinkable...

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