Using Social Media as an HR Tool

If you’re a business owner, have you considered the myriad of ways that social networking sites can help you in your hiring decisions? Given the number of individuals using social networks like Facebook, MySpace, and Twitter, it’s almost foolish not to do a little...

6 Reasons To Avoid The Social Media News Release Part

The Social Media News Release is a template available for the sole purpose of incorporating social media and multimedia into press releases. And while it may sound like an absolutely ingenious idea, it probably is not the best use of time and money for your business. Here are...

12 Must-Have SEO Tools With Firefox Extensions

If you're an SEO professional, you know the importance of having a lot of different tools at the ready, both free and purchased, both desktop and web-based. And you probably already know the advantages of Mozilla Firefox over other free web browsers. But what you may not...

3 Internet Marketing Mistakes To Want To Avoid

One of the great things about internet marketing is that allows you to measure your return on investment fairly simply if you are doing it right. The following three mistakes made by many internet marketers, however, make it very difficult to measure your return on investment.

5 Reasons to Avoid Twitter, and Why You Should Not

If you’re not familiar with Twitter then you are probably not up to speed on social networking. But if you haven’t decided to create a Twitter account, you’re definitely not alone. Many internet marketers are wary of using Twitter for a number of reasons. Here are the...

5 Ways to Make Social Media Work for Your Business

Owning your own business is difficult enough without having to worry about finding the perfect balance of marketing strategies. Stick solely to traditional marketing strategies and you'll find yourself potentially missing an enormous demographic. Try to milk the internet...

5 Signs That Google Has Penalized You

Every small business owner knows the importance of a high search engine ranking. SEO experts and internet marketing professionals have built their careers around figuring out how to help their clients achieve top rankings, and small business owners draw on that expertise...

Hire Your Friends: 6 Reasons to Give it a Shot

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To Yahoo is to Bing is to.........

About two years ago, Windows Live Search which was MSN evolved in to Live Search; but that didn't have much impact with users: Microsoft was still lagging behind Yahoo as a search engine and very much behind Google. Redmond had to come up with some thing. Desperate for a...

The Google Bigdaddy Update: What Happened?

What happens when you do everything right and Google drops all of your web site's best pages from its search results? Many webmasters from weekend tinkerers to corporate site managers were asking themselves this question recently. On February 21, 2006 the Google datacenter...