Web 2.0: Browse And Interact With Your Friends On-line

Imagine you just know where your friends & like-minded people are. You can see what they see & discuss the same things. You visit a web page and instantly hear what a group of your friends, experts and other web users say about this site, page or topic. As you...

The war on brands

Somerfield is the latest brand to join the big social media experiment. But it's the employees and not the marketing department leading the way. TheDailySocial.com's Tim Malbon asks, "How long will it be before someone topples a brand with social media?"

More Equals Different: the Web 2.0 Mix

Pew Internet Life’s new report Riding the Waves of “Web2.0″, another investigation into the meaning of the term, doesn’t contain a lot of surprises, though you may find its conclusions controversial. I think it understands the ingredients of Web 2.0, but doesn't quite...

Social Media is good for business

I've been trying Alexa.com's traffic details graphing tool out on a number of London-based digital agencies. It seems to favour the ones that are blogging and doing a lot of social media at the expense of the ones doing traditional web stuff, regardless of size and billings.