Tween Dora the Explorer Controversy, Outrage Over Sexed Up Image

Dora the Explorer has been a huge success for Nickelodeon and partner toymaker Mattel spawning a spin off series, Go Diego Go and thousands of branded consumer goods, so when the announcement was made of plans to...

ZwinkyCuties and Jordan Pruitt team up for sweepstakes

ZwinkyCuties.com has announced a sweepstakes partnership with rising pop starlet Jordan Pruitt in an attempt to distinguish the "cuties" brand from parent site Zwinky.com.  The pairing of ZwinkyCuties.com...

Saks will close all Club Libby Lu stores

Saks will close all their Club Libby Lu stores by May of next year.  Saks Inc. acquired the specialty tween store back in 2003.  There are 93 stores across the nation, and 1700 employees will lose their...

MySpace Gets a Makeover, Do We Care?

In Canada, at least, despite rampant pokes and zombie attacks, Facebook has become the de facto must-join social network. But for much of the (western) world, MySpace still retains a stranglehold on the tween to...

Webspeak: The Secret Language of Teens

"If, like most teens today, your child spends hours sending text messages from his phone and instant messages from his computer, you probably have overheard phrases like "LOL" or "BRB," without understanding what they meant. Web lingo is a quick, fun way for kids to...

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