Twilight Tweets: New Moon Social Media Deluge

As the whole (teen) world gets ready for the premiere of New Moon, social media trends have transformed, werewolf-like, into an out-of-control viral marketing monster. Just look at this graph, showing mentions of...

'Twilight' Fans Freak For Film's Premiere

A new pop culture phenomenon has emerged from the shadows and into the blinding brightness of Hollywood, as the Twilight movie premiered in Los Angeles on Tuesday to the thundering applause, shrieks, screams,...