Target takes on Che-Mart
In a controversial marketing move, French retailer Target has announced a new line of Che-inspired products including calendars and CD cases. From Investors Business Dailyâ¦
Target, the retailer that distinguished itself last year by banning Salvation Army bell-ringers, has topped itself this yuletide by selling Che Guevara CD cases for a little tyrant-chic right under your tree.
The big box retailer has jumped onto the Guevara bandwagonâ¦
Sure to feel the competitive pressures, Che-Mart has pre-emptively announced a âSay No to the holidays this Christmasâ campaign that is designed to appeal not only to Che-men, but Che-Women and Che-Kids as well. âWe believe our design-your-own Che T-shirts will be a big mover this season,â said Che-Mart spokesman Che Cure Booty, who added, âand at Che-Mart, itâs sweatshop guaranteed.â
Other popular products include the bumper sticker.
âIâd rather go hunting with Dick Cheney than driving with Ted Kennedy.â
h/t Sarah D.