10 Canadian New Media Companies to Watch

Posted by Rob Lewis
Filed under Calgary , Edmonton , Montréal , Ottawa , Toronto , Vancouver , Victoria , Kitchener-Waterloo , Success Stories , Start-up , Research

IDC Canada released a new study last week that profiles 10 Canadian New Media Companies to Watch and our readers will be very familiar with most of them. The IDC study hopes to provide insight into the solutions, go-to-market strategies, partners, and customers of the 10 select companiesvendors. Their lessons learned may provide a model for other emerging companies in the Canadian technology marketplace, and help larger vendors and investors identify partnership and investment opportunities.

The ten companies featured in the report are as follows:

• b5media (Toronto)
• DISTIL Interactive Ltd. (Ottawa)
• dna13 (Ottawa)
• Filemobile (Toronto)
• IGLOO Inc. (Kitchener)
• LiveHive Systems Inc. (Waterloo)
• MyThum Interactive (Toronto)
• Radian6 Technologies Inc. (Fredericton)
• Statusfirm Inc. (Alberta)
• Viigo (Toronto)

The analysis in this study provides valuable input to ICT vendors, large and small, to identify success factors employed by emerging Canadian vendors with solutions that address New Media. Some of the key findings from this study include the following:

1. Canadian companies are targeting early adopters who recognize the value of new media but also feel the side effects, such as managing them efficiently. These customers want simple and cost-effective ways to launch, manage, and measure their new media initiatives.
2. Mainstream organizations still have a lot of questions around new media, such as “Which tools are the best fit for us?” They also have concerns around security, implementation costs, return on investment, and maintaining control of their brand. Customers will be looking for guidance and services to help them work through these issues.
3. While differentiation and visibility will be key to success, so too will be positioning new media solutions as “must haves” in a difficult economy that can both reduce costs and increase revenue opportunities.

 

Company:

b5media Inc.

Website:

http://www.b5media.com/

Location:

Toronto, Ontario, Canada

b5media is a global new media network featuring more than 255 blogs on a wide variety of subjects ranging from entertainment and news to technology... [more]

   

Company:

Filemobile

Website:

http://www.filemobile.net

Location:

Toronto, Ontario, Canada

Filemobile is a media management and social media platform, providing services and tools to enable social media and networking. Filemobile’s... [more]

   

Company:

MyThum Interactive Inc.

Website:

http://www.mythum.com

Location:

Toronto, Ontario, Canada

MyThum Interactive is a leading mobile media company, helping brands and broadcasters to build a direct relationship with consumers through their... [more]

   

Company:

Radian6

Website:

http://radian6.com

Location:

Fredericton, New Brunswick, Canada

The impact of social media on public relations and advertising is fundamentally changing the profession. Brand ownership is no longer solely the... [more]

   

Company:

Viigo

Website:

http://viigo.com

Location:

Toronto, Ontario, Canada

Viigo™ is revolutionizing the way users access information on their smartphone. Every day, people around the world rely on Viigo as their gateway... [more]

   

Company:

LiveHive Systems

Website:

http://www.livehivesystems.com

Location:

Waterloo, Ontario, Canada

LiveHive Systems™ is a privately held software development company that provides real-time, interactive solutions for the entertainment industry.... [more]

   

Company:

IGLOO Software

Website:

http://www.igloosoftware.com

Location:

Kitchener-Waterloo, Ontario, Canada

Across the hall or spanning the globe, productive teams fuel growth. People network to create business relationships, serve clients and close... [more]

   

Company:

DISTIL Interactive

Website:

http://www.distilinteractive.com/

Location:

Ottawa, Ontario, Canada

DISTIL creates automated teaching and testing solutions to enhance training and assessment. Our highly intuitive and interactive digital games... [more]

   

Company:

dna13

Website:

http://www.dna13.com

Location:

Ottawa, Ontario, Canada

dna13 develops and sells industry-transforming communications and stakeholder management software to help established brands and highly visible... [more]

   

Company:

Statusfirm

Website:

http://www.statusfirm.com

Location:

Edmonton, Alberta, Canada

Statusfirm is a company that specializes in building Internet media networks for business, education and entertainment. Using our exclusive... [more]