Apple iPhone 4 Announcement 2010: Steve Jobs Keynote (video)
Apple iphone 4: Apple Conference 2010: Steve Jobs Keynote (video) Retinal Display Explained
Apple iPhone 4 Release Date: June 24, 2010
Apple fans and Apple fan sites pour over every utterance from Apple CEO, Steve Jobs and the Steve Jobs Keynote at the Apple Conference 2010 was no different.
Apart from unveiling the new iPhone 4G, which was largely expected, attention focused on the more specific iPhone features Jobs' outlined, including Retinal Display: This is how Apple describes Retinal Display on its website
The iPhone 4 Retina display uses technology called IPS (in-plane switching) — the same technology used in the Apple LED Cinema Display and iPad — to achieve a wider viewing angle than on typical LCDs. Which means you can hold iPhone 4 almost any way you want and still get a brilliant picture. That’s perfect when you’re sharing photos with a friend or moving your iPhone around while playing a driving or flying game. In addition, the Retina display offers four times the contrast ratio of previous models, so whites are brighter, blacks are darker, and everything is more beautiful.
The Operating System for new iPhone and iPad is being called OS 4. Steve Jobs also took the time to weigh on a number of issues including complaints that the Apple App Store was too restrictive. Steve Jobs said Apple gets roughly 15,000 Apps submitted each week and 95% are approved.
"Why don't we approve the other 5 percent? No. 1 reason? App doesn't do what developer says it does. Second reason is use of private APIs. We're clear on this. Developers who do that know what they're doing, but they can't. Third reason we reject apps? They crash. If you were in our shoes, you'd reject those apps for the same reason. Just wanted to give you those facts."
Watch Steve Jobs: Apple Keynote June 2010