Ed Slinin Uses Social Media to Meet Client Needs
Ed Slinin is taking advantage of social media in a unique way in order to improve customer satisfaction. By paying attention to what clients post on their Twitter and Facebook accounts, businesses such as Ed Slinin’s Corporate Transportation Group are better able to meet the needs of clients.
Social media is one of the fastest and most expansive ways in which people all over the world share information and opinions. It has taken the Internet by storm and united the entire globe, creating a truly small world.
Businesses have jumped on the social networking bandwagon by creating profiles and feeds that easily allow potential clients to find information about the company. They also allow businesses to connect with their clients in a more social manner. This creates loyalty and a sense of family that brings back more repeat business.
Some businesses, however, are taking this a step further. Instead of using social media as a forum to more easily allow the customer to come to them, they are using it to reach out to the customer and resolve problems or get feedback. This takes customer service to a whole new level.
Many people use their Facebook profiles or Twitter feeds to express their happiness with services or to comment on a lack of service. By paying attention to these comments, and business is better able to quickly address problems and get feedback on what it is doing right.
Ed Slinin and other business owners are especially interested in using social networking sites to address client complaints. Handling a complaint on a social forum shows that the company is proactive and willing to look out for its clients. It demonstrates a level of customer service that is above and beyond the usual.
Successful business owners know that customer satisfaction is key, and Ed Slinin is no exception. Making sure that the client is happy is the best way to receive recommendations that lead to more business. It is also helpful for generating repeat business. A company that does not have happy clients will not survive for long.
Social networking is the most comprehensive way to stay in contact, and many businesses are taking advantage of this to make sure that their clients are happy. Ed Slinin believes that customer satisfaction is key for a successful business, and this is why his company is working to use social media to stay in contact with clients.