Fortune 500 Takes Over BlogWorld
This doesn't surprise me but it's interesting to see the stats on this.
Featured speakers at the pre-show event on September 19 include:
- John Andrews, Senior Marketing Manager - Emerging Media at Walmart
- Michael Brito, Social Media Evangelist at Intel
- Hilary Weber, Director, Internet Marketing Services at Kaiser Permanente
- Michael E. Rubin, Vice President of Community at The Blog Council
Despite the radical misnomer that blogs carry, there’s no doubt that blogs are serious business. Recent studies have indicated that 15% of Fortune 500 companies communicate with consumers via blogs and that larger companies are more likely to be using blogs than their smaller counterparts. Blogs can be found at nearly one-third (32%) of the Fortune 50, 16% of the Fortune 201-250 and only 2% of the Fortune 451-500.