Indian company Tata to launch Nano on March 23
Indian automobile company Tata Motors will launch the much-awaited Tata Nano car in Mumbai on March 23, 2009.
The cars will be on display at Tata Motors dealerships from the first week of April 2009. Bookings will commence from the second week of April 2009.
Since it’s unveiling on January 10, 2008, the Tata Nano has evoked an unprecedented interest in the India and abroad, with its website having recorded over 30 million hits in the past one year and the creation of over 6,000 interest groups and communities.
ata Motors on Thursday said it will launch 'Nano', touted as the world's cheapest family car, on March 23 in Mumbai and bookings will start from April this year.
The State Bank of India has been made as the booking agent for the much-awaited Nano car. Speculation is rife that at least first one lakh cars will be sold for Rs one lakh.
Sources state that due to the shifting of the production unit of the car from West Bengal to Gujarat, it entailed a cost for the company. Due to this reason, there are questions being raised about the price of the car.
The car was unveiled at the Auto Expo in Delhi in January 2008 and a function on March 23 would mark the car's commercial launch.
"The cars will be on display at Tata Motors dealerships from the first week of April 2009. Bookings will commence from the second week of April 2009," the company said in a statement.
The company said that the booking process and other details of the Rs one lakh car would be announced on the day of launch.