Nobody knows how to play with the media more than Apple does, even when a bad news can damage their profits Apple turns it into good news and generate more positive buzz than bad.
Take for example the recently launched iPhone 3G, with bigger demand than devices to supply the impressive costumers reception for the new smartphone, but was it badly planned by Apple or a maneuver to generate buzz?
iPhone 3G Shortage: PR Stunt or controlled damage
uploaded by desinformado July 20, 2008 at 10:42 am
137 views | 0 comments | 0 recommendations
137 views | 0 comments | 0 recommendations
Photo Properties
NP! ID: 1333835
Title: iPhone 3G Shortage: PR Stunt or controlled damage
File Size: 425 × 276 – 21.82 KB
Created: Sun, 07/20/2008 - 10:42am
Modified: Sun, 07/20/2008 - 10:43am
File Type: image (jpeg)
Licence: Creative Commons: Attribution

Comments (0)