The leeches of Web 2.0 and why Google is still the devil

OK I'm hallucinating now. But if the things below do happen let them know you heard it from here too.

I still have yet to gather my thoughts regarding the leeches of Web 2.0 (those hundreds of bookmarking, tagging, news syndication, etc., etc.) and when they will eventually die. I initially foresee that they will die when:

1) When Internet users get a lot more smarter
2) When Google majorly revamps its search engine algorithm
3) Of course, when leeches reach saturation point

I have yet to expound on my theoretical statements above. I hope I will eventually be able to.

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Google is indeed becoming the devil

On a separate thought, Google is indeed becoming the devil. It came in a form so attractive, so usable. It is genius. Other major players are anticipating its next move. Even viable online businesses with real services or products to offer are becoming so dependent on it. Consumers, predators, Web 2.0 leeches, peanut developers, and spammers too. Soon enough, offline media and offline retail and trade will also be dependent on it, now that Google is creeping into both online and offline advertising. Books and catalogues, maps, newspapers, etc. -- what's next?

Yada, yada, yada... I am not cursing Google. Its offerings to the people (both individual consumers and businesses) are usable. It is affordable and it indeed takes the burden of shelling out loads of money for, say, example, advertising. But would this reach a point when there will eventually be no more other big players out there?


The day music and TV died

YouTube shouldn't have agreed to being bought by Google because this paved way to the eventual, long-awaited marriage of the traditional offline entertainment world with the web. OK -- the eventual marriage of offline broadcasting and the music industry with the web is actually good to us, consumers, but what is scary is that all of them is being planned to be eventually married with Google.

While other record labels and broadcast companies have tried to sue Google for copyright infringement over people sharing their videos, other players such as EMI have already partnered with Google. And the rest (CBS, etc.) doing so, or just ignoring Google and stopping their lawsuits is not far from behind because Google is protected by the DMCA (a copyright act).

"They will all eventually bow and worship the devil."


Epilogue:

My thoughts here are concentrated on online and offline media broadcasting, marketing, and advertising. At this point I still cannot foresee how Google would be able to get into real core businesses (such as production of consumer goods), nor politics, and the embargo of goods by the U.N.

Google, don't hate me. I still use your services.